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Embassy of Iceland in Beijing

The 4Th China International Import Expo 2021

The Embassy of Iceland visited the 4th China International Import Expo 2021. Visiting the expo this year was the Ambassador, Thorir Ibsen and his wife Dominique A. Ibsen, the DHoM, William Freyr Huntingdon-Williams and Trade Representative, Petur Yang Li. Iceland had strong presence at this year’s expo.

 This year Business Iceland hosted a national pavilion onsite, with an array of Icelandic companies and brands, namely, BioEffect, OmNom, Eimverk Brewery, Yggdrasil Life Iceland and WhyKing. The pavilion was well visited by the public, officials and media alike. Expo guests showed interest in the different products being showcased.

At the pavilion the ambassador was interviewed by national and local media, using the opportunity to highlight Iceland and the presence of Icelandic companies and brands in China.

The embassy likewise visited the company pavilion of the Icelandic company Össur. Össur has maintained a strong market presence in China for many years and remains a global leader in orthopaedics and prosthetics. With their country headquarters in Shanghai, Össur was showcasing many of their latest products and showcasing them with demonstrations.


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